Category Archives: #NaBloPoMo

5 Tips For Using Social Media to Raise Awareness this #NSPW #WSPD14


I had the honor of kicking off National Suicide Prevention Week #NSPW (September 8-14) by serving as guest expert on Suicide Prevention Social Media#SPSM chat! We had a fabulous conversation about how to use new media to build virtual advocacy campaigns based on my work with MSW@USC.

Social media is a great tool to raise awareness for a cause when used correctly!  #SPSM is an excellent example of that. Suicide Prevention Social Media Chat meets Sunday nights, 9pm CST . Their mission is to provide timely and engaging expertise in Suicide Prevention Social Media. Generated and curated for professional and public use.

A common question I get is, “HOW do I use social media to help raise awareness around Mental Health?” To get the desired impact, I tend follow a few guidelines. 

My 5 Tips For Using Social Media to Raise Awareness:

Tip 1: Plan early & in detail. Do your research first. Use data to see if a target audience exist. If not, how will you engage them? Make a plan.

Tip2: Two influencers are better than one. Join in solidarity w/ influencers & experts doing important work towards your cause. Collaboration is the key to bigger reach. Why not cross-promote while you’re at it? 

Tip3: Aim to GIVE before you GET. Ask how you can help influencers first & then follow through. I know that I get frustrated when I recieve a random pitch from someone I don’t know asking me to do something for them. Why in the world should I stop what I’m doing to help you? I find it’s much easier to kick-off a collaboration when I lean in and help promote thier work first. 

Tip4: Your site is a venue NOT a newspaper. Host events on your site based on awareness themes: start a blog carnival, Google Hangout, VLOG, podcast, a roundup of the best information in the space,  or resource sharing in one comprehensive space. Then supplent those timely events with tweet chats and real world action. 

Tip5: ALWAYS thank your participants, collaborators & supporters. Your job isn’t done until you do a final round of outreach to demonstrate your gratitude. That way you can check in and see how you can help them out and then build a futre forward support network.

Want a deep-dive description of how I plan my campaigns? Below you’ll find the #SPSM chat recap & all of the resources I shared in one comprehensive place:


Join Me TONIGHT 10pm ET 9/7/14 for #SPSM Chat! #NaBloPoMo

Tonight I have the honor of joining @SPSMChat as the guest expert on Suicide Prevention Social Media #SPSM Chat to help kick off National Suicide Prevention Week #NSPW!


These are some of the questions I’ll be answering during the chat:

  • Why are you passionate about raising awareness for suicide prevention?
  • How does #suicideprevention work come into play as a community manager for @MSWatUSC?
  • Why is social media effective in raising awareness?
  • What are some of the most inspirational testimonials you’ve heard?
  • Tell us about your experience using virtual campaigns to raise awareness around #suicideprevention?
  • How can community leaders come together to make a bigger impact on suicide prevention?

Want more details about the chat? Visit the Suicide Prevention Social Media blog.

Get Involed: check out my schedule of #SuicidePrevention week activities.

Hope to see you there & thanks for helping to raise awareness around Suicide Prevention!

Basking In The Joy Of Marriage Equality. #NaBloPoMo

I’m six days behind, but it’s time to Kick off #NaBloPoMo, also known as “National Blog Posting Month”!In this episode of #NaBloPoMo I’m going to talk about what it feels like to get your marriage license as an LGBT couple. Hint: It feels pretty great.

I meant to get started with daily blogging this past week but let me tell ya, there is A LOT going on right now: launching an early-intervention campaign, a suicide prevention project and not to mention that we’re in the home stretch in planning the wedding. Jenelle and I got engaged last September, only one short year after marriage equality was officially passed in our state. Now that the wedding quickly approaches, we went down to the court house this past week to get our marriage license. The whole experience was a bit surreal.

J & G get MarriageLicense

I am feeling very blessed to be able to marry the love of my life. Eight years ago when we started dating we joked about “some day,” yet the possibility of two women getting legally married didn’t seem in the cards. As of today, it’s been less than two years that we’ve had the privilege in our state to marry and it feels pretty significant that we could simply walk into the court house and get a marriage license. In less than one month it will be official and it feels bigger than ourselves. So thankful for living in the day in age that we do and can’t help but bask in this moment.

It was one of those moments where all of the things we have to do for the wedding fell away, and we could actually sit and take it in. This is real and we couldn’t be happier.

I also want to give a shout out to all of our friends and family who love us and support us. We are so incredibly lucky to have all of you in our lives and it means the world every time you are there for us. Gracias y los quiero mucho!